Thursday, April 16, 2009

NAS Improves Online Job Board Return on Investment For Clients

Posted by Laura McPeck, Director of Total Quality, Business Development

NAS Recruitment Communications continues to improve online job board return on investment for client partners ranging from small organizations to Fortune 100 companies.

NAS’ solution encompasses a customized and highly tailored suite of services that can be applied to online contracts ranging in value from $5,000 up to multi-million-dollar investments. “These services become even more important given the current state of the business climate,” said Brianna Lamb, Director of Business Development for NAS. “We have seen clients realize up to a 400% increase in the number of qualified applications, and a significant decrease in wasted investment, with just a few simple adjustments to their strategy.”

NAS’ online contract management activities include historical performance reviews, monthly quality and brand audits, custom reporting, job board performance comparisons, product fit assessments, realistic job previews, online branding, and media analytics complete with tracking from source to application. These services provide NAS customers with a true picture of success and performance with each of the job boards. Investment levels and product mixes are then adjusted based on the success metrics, ultimately delivering the organization a better applicant at a lower cost per hire. Monthly reports and audits also provide best practices tips to deploy and strengthen the candidate experience, particularly when NAS identifies brand inconsistencies, broken links, tedious application processes, unsearchable titles, poorly written postings and formatting errors.

To receive a copy of NAS’ article “Ten Tips To Improve Your Online Job Postings,” which includes posting best practices and strategy tips, or to learn more about how NAS can assist you with your online media investment, please email info@nasrecruitment.com.

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