Posted by Laura McPeck, Director of Total Quality, Business Development
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
Blogosphere Gives Hospitals, Medical Talk an Outlet
In the last year, a growing number of hospitals have discovered social media and they're using it to educate the public, market their services and address health issues.
Click on the link below to read article...
http://www.chron.com/disp/story.mpl/metropolitan/6548527.html
Survey Identifies Factors Driving New R.N. Turnover
A study suggests that dissatisfaction regarding work environment is a key driver of turnover among newly licensed R.N.s.
Click on the link below to read article...
http://www.rwjf.org/pr/digest.jsp?id=20460&topicid=1318
Study: Hospitals Must Retain Experienced Nurses as Nursing Shortage Looms
According to a new study, hospitals, medical centers and other healthcare organizations must implement strategies that help to keep more veteran nurses at patient bedsides.
Click on the link below to read article...
http://www.healthcarefinancenews.com/news/study-hospitals-must-retain-experienced-nurses-nursing-shortage-looms
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
Friday, July 31, 2009
Thursday, July 30, 2009
NAS Puts Geographical Intelligence on the Map
Posted by Laura McPeck, Director of Total Quality, Business Development
Visualization Adds a New Twist on Market Analysis.
Cleveland, OH (PRWEB) July 30, 2009 – Imagine seeing, in one glance, a regional profile of areas that have the highest concentration of the talent you seek. Using its new mapping capabilities, NAS Insights, the centralized research operation of NAS Recruitment Communications, can help clients visualize exactly where their recruitment efforts should be targeted.
For a recruiting media plan to be successful, employers need to have many “where” questions answered. Where are potential candidates located? Where are major competitors located? Where do large concentrations of diverse populations exist? NAS Insights is equipped to bring visual clarity to these questions with unrivaled mapping expertise.
NAS Insights mapping solutions can help determine key locations for print media and radio advertising. Maps can also pinpoint heavily traveled highways and roads to support a billboard campaign, or target highly populated cities to support the use of direct mail. They can even be used to calculate the most favorable local recruiting areas based on miles or drive time.
“Maps take market strategy to the next level by providing a visual component to support and fine tune recruitment efforts,” said Kathleen Anne Gaiser, Research Analyst and NAS mapping expert. “Understanding a company’s market is paramount in making informed decisions and making sure recruitment dollars are optimized.”
NAS Insights can create customized maps to assist businesses in any industry with recruiting and workforce planning.
Visualization Adds a New Twist on Market Analysis.
Cleveland, OH (PRWEB) July 30, 2009 – Imagine seeing, in one glance, a regional profile of areas that have the highest concentration of the talent you seek. Using its new mapping capabilities, NAS Insights, the centralized research operation of NAS Recruitment Communications, can help clients visualize exactly where their recruitment efforts should be targeted.
For a recruiting media plan to be successful, employers need to have many “where” questions answered. Where are potential candidates located? Where are major competitors located? Where do large concentrations of diverse populations exist? NAS Insights is equipped to bring visual clarity to these questions with unrivaled mapping expertise.
NAS Insights mapping solutions can help determine key locations for print media and radio advertising. Maps can also pinpoint heavily traveled highways and roads to support a billboard campaign, or target highly populated cities to support the use of direct mail. They can even be used to calculate the most favorable local recruiting areas based on miles or drive time.
“Maps take market strategy to the next level by providing a visual component to support and fine tune recruitment efforts,” said Kathleen Anne Gaiser, Research Analyst and NAS mapping expert. “Understanding a company’s market is paramount in making informed decisions and making sure recruitment dollars are optimized.”
NAS Insights can create customized maps to assist businesses in any industry with recruiting and workforce planning.
Wednesday, July 29, 2009
Motivational Quote of the Week
Posted by Laura McPeck, Director of Total Quality, Business Development
"No one ever attains very eminent success by simply doing what is required of him; it is the amount and excellence of what is over and above the required that determines the greatness of ultimate distinction."
Charles Kendall Adams
Tuesday, July 28, 2009
NAS Insights for Health Care Recruiting
Posted by Laura McPeck, Director of Total Quality, Business Development
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
Doctor and Nurse Shortages Plague U.S.
The nation's struggles with physician and nurse shortages are evident as health care reform takes shape.
Click on the link below to read article...
http://www.kaiserhealthnews.org/Daily-Reports/2009/July/28/Shortages.aspx
U.S. Facing Severe Shortage of Heart Surgeons
The U.S. is likely to face a severe shortage of heart surgeons in the next 10 years, say representatives from medical schools and thoracic surgeons' groups.
Click on the link below to read article...
http://www.nlm.nih.gov/medlineplus/news/fullstory_87408.html
Female Surgeons Like What They Do, Survey Finds
If they had to do it all again, most female surgeons would choose the same career path, a new survey has found. But most say they'd prefer more flex time and balance in life.
Click on the link below to read article...
http://www.nlm.nih.gov/medlineplus/news/fullstory_87154.html
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
Doctor and Nurse Shortages Plague U.S.
The nation's struggles with physician and nurse shortages are evident as health care reform takes shape.
Click on the link below to read article...
http://www.kaiserhealthnews.org/Daily-Reports/2009/July/28/Shortages.aspx
U.S. Facing Severe Shortage of Heart Surgeons
The U.S. is likely to face a severe shortage of heart surgeons in the next 10 years, say representatives from medical schools and thoracic surgeons' groups.
Click on the link below to read article...
http://www.nlm.nih.gov/medlineplus/news/fullstory_87408.html
Female Surgeons Like What They Do, Survey Finds
If they had to do it all again, most female surgeons would choose the same career path, a new survey has found. But most say they'd prefer more flex time and balance in life.
Click on the link below to read article...
http://www.nlm.nih.gov/medlineplus/news/fullstory_87154.html
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
Monday, July 27, 2009
NAS Talent Strategist Provides Vital Market Analysis for Texas Healthcare Clients.
Posted by Laura McPeck, Director of Total Quality, Business Development
Dallas, TX (PRWEB) July 27, 2009 – Kristine Rhodes, Dallas-based Talent Strategist for NAS Recruitment Communications, announced today that recently added metrics tools are helping HR healthcare clients attract the best from a select talent pool.
“NAS Insights’ new online healthcare metrics tool,” Rhodes said, “gives us an additional set of critical data that pinpoints a specific audience. These customized reports are the foundation of a successful recruitment and retention program.”
According to Rhodes, developing a strategic workforce planning initiative requires many building blocks.
“We create healthcare hotsheets for our clients,” Rhodes said. “These monthly reports provide the market analysis that gives them an edge over their competition and helps them make informed decisions. A demographic profile with information about the area’s population, median age, education levels, and unemployment rate can determine the probability of persuading a candidate to relocate and, consequently, whether or not a segment of the budget should be earmarked for national advertising. A report such as the Texas RN Workforce profile provides specifics about the area’s current workforce, including the fact that, by 2020, the demand for RNs in Texas is expected to grow 86%, while the supply will grow only 53%.”
Dallas, TX (PRWEB) July 27, 2009 – Kristine Rhodes, Dallas-based Talent Strategist for NAS Recruitment Communications, announced today that recently added metrics tools are helping HR healthcare clients attract the best from a select talent pool.
“NAS Insights’ new online healthcare metrics tool,” Rhodes said, “gives us an additional set of critical data that pinpoints a specific audience. These customized reports are the foundation of a successful recruitment and retention program.”
According to Rhodes, developing a strategic workforce planning initiative requires many building blocks.
“We create healthcare hotsheets for our clients,” Rhodes said. “These monthly reports provide the market analysis that gives them an edge over their competition and helps them make informed decisions. A demographic profile with information about the area’s population, median age, education levels, and unemployment rate can determine the probability of persuading a candidate to relocate and, consequently, whether or not a segment of the budget should be earmarked for national advertising. A report such as the Texas RN Workforce profile provides specifics about the area’s current workforce, including the fact that, by 2020, the demand for RNs in Texas is expected to grow 86%, while the supply will grow only 53%.”
Friday, July 24, 2009
NAS Insights for Health Care Recruiting
Posted by Emily Hargrave, Total Quality Account Manager
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
Survey: Nurses Working More During Recession
Nurses are putting in more hours at work than at this time last year but expect to return to pre-recession work levels once the economy rebounds, according to a recent survey.
Click on the link below to read article...
http://www.healthcarefinancenews.com/news/survey-nurses-working-more-during-recession
Another Hurdle to Health Care Reform: Too Few General Practice Doctors
The supply of primary care physicians is already tight in some parts of the country, and finding a general practice doctor will probably become even harder if the pool of insured Americans expands.
Click on the link below to read article...
http://knowledge.wharton.upenn.edu/article.cfm?articleid=2297
Economy Has More Men Looking at Traditionally Female Jobs
As the economy falls apart, health care, education and other sectors traditionally dominated by women are shedding jobs at a far slower rate than "male" occupations.
Click on the link below to read article...
http://www.baltimoresun.com/business/bal-bz.hancock17jul17,0,1833894.column
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
Survey: Nurses Working More During Recession
Nurses are putting in more hours at work than at this time last year but expect to return to pre-recession work levels once the economy rebounds, according to a recent survey.
Click on the link below to read article...
http://www.healthcarefinancenews.com/news/survey-nurses-working-more-during-recession
Another Hurdle to Health Care Reform: Too Few General Practice Doctors
The supply of primary care physicians is already tight in some parts of the country, and finding a general practice doctor will probably become even harder if the pool of insured Americans expands.
Click on the link below to read article...
http://knowledge.wharton.upenn.edu/article.cfm?articleid=2297
Economy Has More Men Looking at Traditionally Female Jobs
As the economy falls apart, health care, education and other sectors traditionally dominated by women are shedding jobs at a far slower rate than "male" occupations.
Click on the link below to read article...
http://www.baltimoresun.com/business/bal-bz.hancock17jul17,0,1833894.column
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
Thursday, July 23, 2009
Successful SHRM Presentation Sets Off Industry Buzz- NAS provides recruitment expertise for a changing economy.
Posted by Emily Hargrave, Total Quality Account Manager
Cleveland, OH (PRWEB) July 23, 2009 –The City of New Orleans provided an appropriate backdrop for the Society for Human Resources Management (SHRM) Annual Conference in June, where recruitment professionals sought new ways to thrive in an economy that has been termed a “second Katrina.”
Providing a note of optimism, with a healthy dose of pragmatic insight, was Matthew Adam, Vice President and Chief Talent Strategist with NAS Recruitment Communications, a premier name in talent acquisition solutions. Over 200 conference attendees came to hear techniques to developing intuitive websites that successfully connect with quality candidates. Response to “Your Website Can Be Your #1 Recruiting Tool” has been overwhelmingly positive.
Said one blogger on RecruitingBlogs.com, “In the hour-long session, Matt provided a good framework for companies looking to develop or enhance their Careers site, as well as showed several good examples of companies currently doing it right.” The comments went on to say, “He [Matt] kicked off the meeting with four Website Truths: It’s all about the candidate experience. Secure your .jobs domain name. Use microsites to create a targeted and engaging experience for candidates. Capture the metrics.”
During an interview with Total Picture Radio’s Peter Clayton, Adam further explained the importance of looking at your website from the candidate’s viewpoint. “Nowadays, A-level candidate carefully managing his or her career is visiting your website and making assumptions about your organization based on what they find. Unfortunately, many websites are not designed with the candidate experience in mind and fail to engage talent.” A podcast of the entire interview may be found at http://www.totalpicture.com/shows/recruiting/matthew-adam-shrm-podcast.html.
Adam is a recruitment strategy consultant with over 14 years of professional experience with both Fortune 500 companies and start-ups. An author and experienced keynote speaker, he will continue to offer his insight at regional and national conferences throughout 2009.
NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement and specialized expertise in career websites, onboarding, employee communication and HR metrics. Creating Demand. Delivering Talent. Changing Lives.
Cleveland, OH (PRWEB) July 23, 2009 –The City of New Orleans provided an appropriate backdrop for the Society for Human Resources Management (SHRM) Annual Conference in June, where recruitment professionals sought new ways to thrive in an economy that has been termed a “second Katrina.”
Providing a note of optimism, with a healthy dose of pragmatic insight, was Matthew Adam, Vice President and Chief Talent Strategist with NAS Recruitment Communications, a premier name in talent acquisition solutions. Over 200 conference attendees came to hear techniques to developing intuitive websites that successfully connect with quality candidates. Response to “Your Website Can Be Your #1 Recruiting Tool” has been overwhelmingly positive.
Said one blogger on RecruitingBlogs.com, “In the hour-long session, Matt provided a good framework for companies looking to develop or enhance their Careers site, as well as showed several good examples of companies currently doing it right.” The comments went on to say, “He [Matt] kicked off the meeting with four Website Truths: It’s all about the candidate experience. Secure your .jobs domain name. Use microsites to create a targeted and engaging experience for candidates. Capture the metrics.”
During an interview with Total Picture Radio’s Peter Clayton, Adam further explained the importance of looking at your website from the candidate’s viewpoint. “Nowadays, A-level candidate carefully managing his or her career is visiting your website and making assumptions about your organization based on what they find. Unfortunately, many websites are not designed with the candidate experience in mind and fail to engage talent.” A podcast of the entire interview may be found at http://www.totalpicture.com/shows/recruiting/matthew-adam-shrm-podcast.html.
Adam is a recruitment strategy consultant with over 14 years of professional experience with both Fortune 500 companies and start-ups. An author and experienced keynote speaker, he will continue to offer his insight at regional and national conferences throughout 2009.
NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement and specialized expertise in career websites, onboarding, employee communication and HR metrics. Creating Demand. Delivering Talent. Changing Lives.
Wednesday, July 22, 2009
Time Management Tip of the Week - TweetDeck
Posted by Jillian Malenfant, Total Quality Account Manager
Twitter can be quite overwhelming for new and established users. The more followers or people the person follows than the more confusing the flood of updates and information can be. TweetDeck brings organization and consolidation to your Twitter experience.
It is a free application allowing users to organize, update, and essentially handle all the @replies, direct messages, retweets, and updates that come up 24/7.
Twitter can be quite overwhelming for new and established users. The more followers or people the person follows than the more confusing the flood of updates and information can be. TweetDeck brings organization and consolidation to your Twitter experience.
It is a free application allowing users to organize, update, and essentially handle all the @replies, direct messages, retweets, and updates that come up 24/7.
Tuesday, July 21, 2009
Motivational Quote of the Week
Posted by Jillian Malenfant, Total Quality Account Manager
The only way of finding the limits of the possible is by going beyond them into the impossible.
~Arthur C. Clarke
Monday, July 20, 2009
Recession has HR Organizations Playing “Catch-up” with Candidates
Polls Show Job Seekers Adopting Alternative Search Methods Quicker than HR.
Cleveland, OH (PRWEB) July 20, 2009 –
While HR organizations have dramatically scaled back their recruiting in the economic downturn, many have learned they must embrace new recruiting habits now if they want to attract top candidates before the inevitable turnaround, according to NAS Interactive, a division of NAS Recruitment Communications.
At a recent learning event for HR professionals co-hosted by NAS and job aggregator SimplyHired, attendees were polled about their current hiring practices. Over 80% still relied primarily on the major job boards for posting job openings.
However, the habits of job seekers have dramatically changed. Studies by digital measurement giant comScore has found that 60% of all job searches today are being conducted through search engines and job aggregators, versus a total of 40% on the big three boards—CareerBuilder, Monster and Yahoo!—combined.
“Most HR professionals recognize how quickly the digital landscape is changing, and that they need to continually put new practices into play to attract top talent,” said Caroline Slomski, NAS Interactive Marketing Strategist. “It’s why our Social Networking Boot Camps and interactive media webinars prove so popular. But we don’t want clients to just follow the trends. We encourage our clients to put the kind of analytics in place that will help them understand what is working and what is not. Where are your candidates coming from today, versus six months ago? Which channels—both paid and unpaid—are bringing in the most completed applications? And how can you adjust your strategy so you can maximize your ROI?”
“There are so many opinions out there on what’s working and what’s not,” said NAS Vice President of Development Stephan Kruger. “That’s why every organization needs real data that tracks what media their candidates are attracted to, and how they respond with the employment message. It lets you react to changes in the landscape as they occur, so you’re always in the driver’s seat.”
NAS Interactives analytics tools, such as Total Source Tracker, can help organizations track candidates from all media - from initial click to completed application - so they can measure media efficiency and reduce overall advertising spend.
To find out more about NAS’ comprehensive array of Digital Recruitment Solutions, please contact Patty Van Leer at pvanleer@nasrecruitment.com.
NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement and specialized expertise in career websites, onboarding, employee communication and HR metrics. Creating Demand. Delivering Talent. Changing Lives.
Cleveland, OH (PRWEB) July 20, 2009 –
While HR organizations have dramatically scaled back their recruiting in the economic downturn, many have learned they must embrace new recruiting habits now if they want to attract top candidates before the inevitable turnaround, according to NAS Interactive, a division of NAS Recruitment Communications.
At a recent learning event for HR professionals co-hosted by NAS and job aggregator SimplyHired, attendees were polled about their current hiring practices. Over 80% still relied primarily on the major job boards for posting job openings.
However, the habits of job seekers have dramatically changed. Studies by digital measurement giant comScore has found that 60% of all job searches today are being conducted through search engines and job aggregators, versus a total of 40% on the big three boards—CareerBuilder, Monster and Yahoo!—combined.
“Most HR professionals recognize how quickly the digital landscape is changing, and that they need to continually put new practices into play to attract top talent,” said Caroline Slomski, NAS Interactive Marketing Strategist. “It’s why our Social Networking Boot Camps and interactive media webinars prove so popular. But we don’t want clients to just follow the trends. We encourage our clients to put the kind of analytics in place that will help them understand what is working and what is not. Where are your candidates coming from today, versus six months ago? Which channels—both paid and unpaid—are bringing in the most completed applications? And how can you adjust your strategy so you can maximize your ROI?”
“There are so many opinions out there on what’s working and what’s not,” said NAS Vice President of Development Stephan Kruger. “That’s why every organization needs real data that tracks what media their candidates are attracted to, and how they respond with the employment message. It lets you react to changes in the landscape as they occur, so you’re always in the driver’s seat.”
NAS Interactives analytics tools, such as Total Source Tracker, can help organizations track candidates from all media - from initial click to completed application - so they can measure media efficiency and reduce overall advertising spend.
To find out more about NAS’ comprehensive array of Digital Recruitment Solutions, please contact Patty Van Leer at pvanleer@nasrecruitment.com.
NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement and specialized expertise in career websites, onboarding, employee communication and HR metrics. Creating Demand. Delivering Talent. Changing Lives.
Friday, July 17, 2009
NAS Insights for Health Care Recruiting
Posted by Laura McPeck, Director of Total Quality, Business Development
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
America's Best Hospitals: the 2009-10 Honor Roll
US News & World Report's annual ranking of the country's medical centers looks at how well a hospital handles complex and demanding situations.
Click on the link below to read article...
http://health.usnews.com/articles/health/best-hospitals/2009/07/15/americas-best-hospitals-the-2009-2010-honor-roll.html
Aging Population Leads to Healthcare Salary Increases
Salaries are on the rise for nurses, pharmacists, physical therapists, home health aides and occupational therapists, according to recent employer survey data.
Click on the link below to read article...
http://www.healthcarefinancenews.com/news/aging-population-leads-healthcare-salary-increases
Family Doctors: An Endangered Breed
As more medical students shun primary care for higher-paid specialties, experts warn of a severe imbalance that could cripple the nation's health care system.
Click on the link below to read article...
http://money.cnn.com/2009/07/16/news/economy/healthcare_doctors_shortage/?postversion=2009071610
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
America's Best Hospitals: the 2009-10 Honor Roll
US News & World Report's annual ranking of the country's medical centers looks at how well a hospital handles complex and demanding situations.
Click on the link below to read article...
http://health.usnews.com/articles/health/best-hospitals/2009/07/15/americas-best-hospitals-the-2009-2010-honor-roll.html
Aging Population Leads to Healthcare Salary Increases
Salaries are on the rise for nurses, pharmacists, physical therapists, home health aides and occupational therapists, according to recent employer survey data.
Click on the link below to read article...
http://www.healthcarefinancenews.com/news/aging-population-leads-healthcare-salary-increases
Family Doctors: An Endangered Breed
As more medical students shun primary care for higher-paid specialties, experts warn of a severe imbalance that could cripple the nation's health care system.
Click on the link below to read article...
http://money.cnn.com/2009/07/16/news/economy/healthcare_doctors_shortage/?postversion=2009071610
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
Thursday, July 16, 2009
Targeted, brand-focused microsite attracts students to Freddie Mac.
Posted by Laura McPeck, Director of Total Quality, Business Development
Campus recruitment plan gets interactive boost.
Baltimore, MD (PRWEB) July 16, 2009 – With the assistance of NAS Recruitment Communications, Freddie Mac has expanded its campus recruitment efforts by implementing a more targeted and effective strategy, focused on its campus microsite.
NAS significantly enhanced Freddie Mac’s campus microsite (freddiemaccampus.jobs), turning existing static, text-heavy pages into pages with dynamic graphics, good use of white space and Flash elements. The consistent message – “You want a career with impact” – drives home the fact that Freddie Mac employees not only experience a rewarding career, they also help restore a healthy economy.
According to Susan Snyder, Freddie Mac’s Advertising Manager, the results were impressive. “The campus microsite gave us greater recognition and a distinctive identity,” Susan commented. “We immediately had a considerable increase in qualified candidate traffic. Within the first week of launch, we had over 55% positive feedback. And students are spending longer amounts of time searching for information on the site.”
“Attracting college hires is crucial to our business areas,” said Stephanie Roemer, Freddie Mac’s Campus Relations Manager. “We recently invited over 200 students to visit our headquarters and participate in interviews – and we made job offers to selected candidates. The quality and volume of students we were able to screen in advance on the microsite added significantly to the success of the event.”
The campus microsite includes an events calendar with individualized university RSVP pages, which allows Freddie Mac to gauge event attendance. NAS also created a new candidate database to track applicants. “This helps Freddie Mac cross-reference resumes with jobs, maintain dialogue with students and prepare for upcoming campus events,” said Jennifer Henley, NAS Business Development Director. “It’s important in any campus effort to sustain an ongoing relationship with students.”
Campus recruitment plan gets interactive boost.
Baltimore, MD (PRWEB) July 16, 2009 – With the assistance of NAS Recruitment Communications, Freddie Mac has expanded its campus recruitment efforts by implementing a more targeted and effective strategy, focused on its campus microsite.
NAS significantly enhanced Freddie Mac’s campus microsite (freddiemaccampus.jobs), turning existing static, text-heavy pages into pages with dynamic graphics, good use of white space and Flash elements. The consistent message – “You want a career with impact” – drives home the fact that Freddie Mac employees not only experience a rewarding career, they also help restore a healthy economy.
According to Susan Snyder, Freddie Mac’s Advertising Manager, the results were impressive. “The campus microsite gave us greater recognition and a distinctive identity,” Susan commented. “We immediately had a considerable increase in qualified candidate traffic. Within the first week of launch, we had over 55% positive feedback. And students are spending longer amounts of time searching for information on the site.”
“Attracting college hires is crucial to our business areas,” said Stephanie Roemer, Freddie Mac’s Campus Relations Manager. “We recently invited over 200 students to visit our headquarters and participate in interviews – and we made job offers to selected candidates. The quality and volume of students we were able to screen in advance on the microsite added significantly to the success of the event.”
The campus microsite includes an events calendar with individualized university RSVP pages, which allows Freddie Mac to gauge event attendance. NAS also created a new candidate database to track applicants. “This helps Freddie Mac cross-reference resumes with jobs, maintain dialogue with students and prepare for upcoming campus events,” said Jennifer Henley, NAS Business Development Director. “It’s important in any campus effort to sustain an ongoing relationship with students.”
Tuesday, July 14, 2009
NAS Insights for Health Care Recruiting
Posted by Laura McPeck, Director of Total Quality, Business Development
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
3.5 Million New Healthcare Jobs Expected by 2016
Healthcare will remain the largest source of job growth in the coming years, according to a new study released by the President's Council of Economic Advisors.
Click on the link below to read article...
http://www.healthleadersmedia.com/content/235851/topic/WS_HLM2_HR/35-Million-New-Healthcare-Jobs-Expected-by-2016.html
Number of Nurses Falling as Need for Care Grows in an Aging Population
Although the economy has pushed some retired nurses back to work and kept others from retiring, there still is a shortage of nurses.
Click on the link below to read article...
http://www2.ljworld.com/news/2009/jul/12/critical-shortage/?city_local
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
3.5 Million New Healthcare Jobs Expected by 2016
Healthcare will remain the largest source of job growth in the coming years, according to a new study released by the President's Council of Economic Advisors.
Click on the link below to read article...
http://www.healthleadersmedia.com/content/235851/topic/WS_HLM2_HR/35-Million-New-Healthcare-Jobs-Expected-by-2016.html
Number of Nurses Falling as Need for Care Grows in an Aging Population
Although the economy has pushed some retired nurses back to work and kept others from retiring, there still is a shortage of nurses.
Click on the link below to read article...
http://www2.ljworld.com/news/2009/jul/12/critical-shortage/?city_local
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
Monday, July 13, 2009
NAS Insights for Health Care Recruiting
Posted by Laura McPeck, Director of Total Quality, Business Development
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
Seven of 10 Nurses Report Insufficient Staffing
A recent online poll from the American Nurses Association found that staffing problems drive nurses from positions.
Click on the link below to read article...
http://www.safestaffingsaveslives.org/WhatisANADoing/PollResults/Safe-Staffing-Poll-Results.aspx
Study Finds Work Satisfaction Tied to Certification Support
The Critical Care Nurses' Work Environments study found nurses consistently rated their relationships with managers and the quality of care higher when their facilities supported certification and continuing education.
Click on the link below to read article...
http://news.nurse.com/article/20090706/NATIONAL01/106290027/-1/frontpage
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
Seven of 10 Nurses Report Insufficient Staffing
A recent online poll from the American Nurses Association found that staffing problems drive nurses from positions.
Click on the link below to read article...
http://www.safestaffingsaveslives.org/WhatisANADoing/PollResults/Safe-Staffing-Poll-Results.aspx
Study Finds Work Satisfaction Tied to Certification Support
The Critical Care Nurses' Work Environments study found nurses consistently rated their relationships with managers and the quality of care higher when their facilities supported certification and continuing education.
Click on the link below to read article...
http://news.nurse.com/article/20090706/NATIONAL01/106290027/-1/frontpage
NAS Insights provides customized market, media, demographic and other recruitment communications information as part of our service to our clients. Visit us at http://nasrecruitment.com/talenttips/nasInsights.html.
Thursday, July 9, 2009
NAS Believes in the Recruitment Power of Video
Posted by Laura McPeck, Director of Total Quality, Business Development
“Moving images tell the story of Motion Picture & Television Fund.”
Cleveland, OH (PRWEB) July 9, 2009 –NAS Recruitment Communications announced the recent release of an innovative streaming video, spotlighting the facility and career opportunities at Los Angeles client, Motion Picture & Television Fund.
Under the theme, “We take care of our own,” the video begins in sepia evoking Hollywood and its silver screen heritage. It then proceeds to weave a special tale of care and compassion at this premier healthcare network serving members of the movie and television industry. Breathtaking shots of sumptuously landscaped grounds and scenes of cheerful patients and residents give career candidates a rare insight into this unique employment experience.
Jan Zlotowicz, Vice President of Human Resources at Motion Picture & Television Fund stated, “It is wonderful to have a recruitment video that so beautifully expresses the warmth and compassion that is a large part of the MPTF organization.”
“In this era of YouTube, digital video is an essential part of any effective Web 2.0 strategy,” said Greg Rousseau, NAS Vice President/Southwestern Region.
“Besides,” added Rousseau, “what could be more appropriate for a client like Motion Picture than to convey the dramatic and heartfelt qualities of its organization than through the power of the moving image.”
You can view the video at: http://www.maddash.net/videos/mptf/
“Moving images tell the story of Motion Picture & Television Fund.”
Cleveland, OH (PRWEB) July 9, 2009 –NAS Recruitment Communications announced the recent release of an innovative streaming video, spotlighting the facility and career opportunities at Los Angeles client, Motion Picture & Television Fund.
Under the theme, “We take care of our own,” the video begins in sepia evoking Hollywood and its silver screen heritage. It then proceeds to weave a special tale of care and compassion at this premier healthcare network serving members of the movie and television industry. Breathtaking shots of sumptuously landscaped grounds and scenes of cheerful patients and residents give career candidates a rare insight into this unique employment experience.
Jan Zlotowicz, Vice President of Human Resources at Motion Picture & Television Fund stated, “It is wonderful to have a recruitment video that so beautifully expresses the warmth and compassion that is a large part of the MPTF organization.”
“In this era of YouTube, digital video is an essential part of any effective Web 2.0 strategy,” said Greg Rousseau, NAS Vice President/Southwestern Region.
“Besides,” added Rousseau, “what could be more appropriate for a client like Motion Picture than to convey the dramatic and heartfelt qualities of its organization than through the power of the moving image.”
You can view the video at: http://www.maddash.net/videos/mptf/
Wednesday, July 8, 2009
NAS Insights for Healthcare Recruiting
Posted by Emily Hargrave, Total Quality Account Manager
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
Though Weak, Healthcare Still Posting Job Gains
Hiring at hospitals remained anemic but positive in June as unemployment in the U.S. economy rose even further on mounting job losses in manufacturing, construction and professional services.
Click on the link below to read article...
http://www.modernhealthcare.com/article/20090702/REG/307029971
Most Missouri Job Vacancies in Nursing
Missouri's health care and social assistance industries have the highest number of vacancies, a new state report shows.
Click on the link below to read article...
http://www.bizjournals.com/stlouis/stories/2009/06/29/daily17.html
Globally, Patients Pay the Price for Insufficient Nursing Staff
Nurses believe that heavy workloads and insufficient staff are impacting patient care and health outcomes around the world, according to research presented at the International Council of Nurses' 24th Quadrennial Congress.
Click on the link below to read article...
http://www.healthcarefinancenews.com/news/globally-patients-pay-price-insufficient-nursing-staff-large-workloads
NAS Insights is pleased to present the following breaking news of interest to those professionals engaged in the field of health care recruitment:
Though Weak, Healthcare Still Posting Job Gains
Hiring at hospitals remained anemic but positive in June as unemployment in the U.S. economy rose even further on mounting job losses in manufacturing, construction and professional services.
Click on the link below to read article...
http://www.modernhealthcare.com/article/20090702/REG/307029971
Most Missouri Job Vacancies in Nursing
Missouri's health care and social assistance industries have the highest number of vacancies, a new state report shows.
Click on the link below to read article...
http://www.bizjournals.com/stlouis/stories/2009/06/29/daily17.html
Globally, Patients Pay the Price for Insufficient Nursing Staff
Nurses believe that heavy workloads and insufficient staff are impacting patient care and health outcomes around the world, according to research presented at the International Council of Nurses' 24th Quadrennial Congress.
Click on the link below to read article...
http://www.healthcarefinancenews.com/news/globally-patients-pay-price-insufficient-nursing-staff-large-workloads
Motivational Quote of the Week
Posted by Jillian Malenfant, Total Quality Account Manager
Watch with glittering eyes the whole world around you, because the greatest secrets are always hidden in the most unlikely places. Those who don’t believe in the magic will never find it!
- roald dahl
Tuesday, July 7, 2009
Mobile Recruiting Marketing - Complimentary Webinar
Posted by Laura McPeck, Director of Total Quality, Business Development
Today, despite the global economic downturn, the demand for mobile broadband is on the rise. Mobile experts indicate that there will be more than 1 billion mobile broadband users by 2013 and it’s imperative to be “mobile ready” from a branding perspective. We have a number of solutions that can target these cell phone users from a recruitment perspective.
Please join NAS at an upcoming complimentary webinar to learn more about mobile recruitment marketing:
Webinar: Mobile Recruiting Marketing
Date: Wednesday, July 15th from 3 – 4 pm
If interested in attending this informative session, please reach out to your Account Manager who will follow up with dial in/weblink for the formal presentation.
Today, despite the global economic downturn, the demand for mobile broadband is on the rise. Mobile experts indicate that there will be more than 1 billion mobile broadband users by 2013 and it’s imperative to be “mobile ready” from a branding perspective. We have a number of solutions that can target these cell phone users from a recruitment perspective.
Please join NAS at an upcoming complimentary webinar to learn more about mobile recruitment marketing:
Webinar: Mobile Recruiting Marketing
Date: Wednesday, July 15th from 3 – 4 pm
If interested in attending this informative session, please reach out to your Account Manager who will follow up with dial in/weblink for the formal presentation.
Monday, July 6, 2009
Welcome to the July Media Spotlight!
Posted by Emily Hargrave, Total Quality Account Manager
Hello,
We hope you had a fun and safe holiday weekend! Thank you for taking the time to check out our July Media Spotlight.
Below, you will find a list of upcoming career fairs and media specials for the Northeast region. As always, if you are interested in any of these opportunities, please let us know.
Thanks again,
Your NAS Boston Team
Hello,
We hope you had a fun and safe holiday weekend! Thank you for taking the time to check out our July Media Spotlight.
Below, you will find a list of upcoming career fairs and media specials for the Northeast region. As always, if you are interested in any of these opportunities, please let us know.
Thanks again,
Your NAS Boston Team
July Media Spotlight- Career Fair Update
Posted by Emily Hargrave, Total Quality Account Manager
Monster Career Fair- 7/30- Hartford, CT
Monster Career Fair- 7/20- Boston, MA
Career MD Career Fair- 8/3- Boston, MA
SalesTrax Career Fair- 8/5- Boston, MA
Women Job Fair- 8/19- Boston, MA
RecruitMilitary Career Fair- 8/27- Boston, MA
Monster Career Fair- 8/27- Vorhees, NJ
Monster Career Fair- 8/28- Somerset, NJ
SalesTrax Career Fair- 7/8- Syracuse, NY
CareerBuilder Career Fair- 7/9- New York, NY
Diversity Job Fair- 7/14- New York, NY
Monster Military/Veterans Career Fair- 7/22- New York, NY
Career MD Career Fair- 8/19- New York, NY
Monster Career Fair- 8/12- Melville/Long Island, NY
Job Expo- 8/20- Melville, NY
Monster Career Fair- 7/30- Hartford, CT
Monster Career Fair- 7/20- Boston, MA
Career MD Career Fair- 8/3- Boston, MA
SalesTrax Career Fair- 8/5- Boston, MA
Women Job Fair- 8/19- Boston, MA
RecruitMilitary Career Fair- 8/27- Boston, MA
Monster Career Fair- 8/27- Vorhees, NJ
Monster Career Fair- 8/28- Somerset, NJ
SalesTrax Career Fair- 7/8- Syracuse, NY
CareerBuilder Career Fair- 7/9- New York, NY
Diversity Job Fair- 7/14- New York, NY
Monster Military/Veterans Career Fair- 7/22- New York, NY
Career MD Career Fair- 8/19- New York, NY
Monster Career Fair- 8/12- Melville/Long Island, NY
Job Expo- 8/20- Melville, NY
July Media Spotlight- Media Specials
Posted by Emily Hargrave, Total Quality Account Manager
Nursing Spectrum New England- July Issue
Focus: Diversity/Nursing Excellence with Bonus Distribution at the Tarrytown, CT Career Fair and the Academy of Medical-Surgical Nurses Annual Convention. Deadline: Thursday, July 9th
Minority Nurse.com E-Newsletter Sponsorship
Sponsorship in the July 15th Issue will automatically earn you a free sponsorship in the September 9th issue. Deadline: Thursday, July 9th
Hem/Onc Today
Reach over 35,000 Hem/Onc Professionals twice monthly by advertising in the only publication dedicated to both oncology and hematology professionals. Upcoming deadlines are as follows: July 25th Issue= 7/6. August 10th Issue= 7/15. August 25th Issue= 8/3
HFMA Job Bank
Place your recruitment ad with Healthcare Financial Management Association (HFMA) and gain targeted visibility with many of the qualified, high caliber candidates you seek. Through hfm, our new Job Bank and Career Opportunities e-newsletter, you will be able to reach over 100,000 top-notch candidates! August Issue closing July 8th.
PharmacyWeek
July Special! During the month of July purchase any 4X print run and get 4 extra weeks online FREE! Offer expires July 31st.
Boston Globe: 2009 Top Places to Work
The deadline for nominations has been extended until July 7th. Visit www.topworkplaces.com/boston to apply.
Boston Globe: Careers in Education K-12
This will be a special advertising section appearing within the Money & Careers section on July 19th. Deadline: Thursday, July 16th
Boston Globe: Careers in Engineering, IT & Security Clearance
This will be a special advertising section appearing within the Money & Careers section on July 26th. There will also be a career fair on July 27th at the Burlington Marriott from 10 am - 4 pm. Deadline: Friday, July 17th
Gannett New Jersey Media Group- Education Specials
Specials are being offered in the Asbury Park Press, Home News Tribune, Courier News and the Daily Recory for Display Ads only. These are super discounded rates designed to assist Education clients to attract the top candidates and mainain reduced budgets.
Reminder!! Upcoming Complimentary NAS Webinars:
Nursing Spectrum New England- July Issue
Focus: Diversity/Nursing Excellence with Bonus Distribution at the Tarrytown, CT Career Fair and the Academy of Medical-Surgical Nurses Annual Convention. Deadline: Thursday, July 9th
Minority Nurse.com E-Newsletter Sponsorship
Sponsorship in the July 15th Issue will automatically earn you a free sponsorship in the September 9th issue. Deadline: Thursday, July 9th
Hem/Onc Today
Reach over 35,000 Hem/Onc Professionals twice monthly by advertising in the only publication dedicated to both oncology and hematology professionals. Upcoming deadlines are as follows: July 25th Issue= 7/6. August 10th Issue= 7/15. August 25th Issue= 8/3
HFMA Job Bank
Place your recruitment ad with Healthcare Financial Management Association (HFMA) and gain targeted visibility with many of the qualified, high caliber candidates you seek. Through hfm, our new Job Bank and Career Opportunities e-newsletter, you will be able to reach over 100,000 top-notch candidates! August Issue closing July 8th.
PharmacyWeek
July Special! During the month of July purchase any 4X print run and get 4 extra weeks online FREE! Offer expires July 31st.
Boston Globe: 2009 Top Places to Work
The deadline for nominations has been extended until July 7th. Visit www.topworkplaces.com/boston to apply.
Boston Globe: Careers in Education K-12
This will be a special advertising section appearing within the Money & Careers section on July 19th. Deadline: Thursday, July 16th
Boston Globe: Careers in Engineering, IT & Security Clearance
This will be a special advertising section appearing within the Money & Careers section on July 26th. There will also be a career fair on July 27th at the Burlington Marriott from 10 am - 4 pm. Deadline: Friday, July 17th
Gannett New Jersey Media Group- Education Specials
Specials are being offered in the Asbury Park Press, Home News Tribune, Courier News and the Daily Recory for Display Ads only. These are super discounded rates designed to assist Education clients to attract the top candidates and mainain reduced budgets.
Reminder!! Upcoming Complimentary NAS Webinars:
- Mobile Recruiting Marketing Webinar: July 15th
- Introduction to SimplyHired: July 7th
NAS Social Networking Boot Camp Gets HR Shops in Shape to Recruit in New Web 2.0 Environments
Posted by Emily Hargrave, Total Quality Account Manager
Cleveland, OH (PRWEB) July 6, 2009 – HR professionals from dozens of organizations have recently learned how quickly and easily they can connect with candidates on social media networks like Twitter, Facebook and LinkedIn through NAS Interactive’s new Social Networking Boot Camp.
NAS Interactive, a division of NAS Recruitment, began offering its Social Networking Boot Camp to help client organizations incorporate social networks into sourcing strategies, and how to use them efficiently. Since the Boot Camp’s introduction, many organizations have taken advantage of the program via onsite presentations and webinars, and the results have been remarkable.
Cleveland, OH (PRWEB) July 6, 2009 – HR professionals from dozens of organizations have recently learned how quickly and easily they can connect with candidates on social media networks like Twitter, Facebook and LinkedIn through NAS Interactive’s new Social Networking Boot Camp.
NAS Interactive, a division of NAS Recruitment, began offering its Social Networking Boot Camp to help client organizations incorporate social networks into sourcing strategies, and how to use them efficiently. Since the Boot Camp’s introduction, many organizations have taken advantage of the program via onsite presentations and webinars, and the results have been remarkable.
“Many of our customers thought that introducing social networking would require a significant time investment—one that would be hard to realistically maintain,” said NAS Interactive Marketing Strategist Caroline Slomski. “Social networks are too important to ignore when implementing a sourcing strategy. That’s why we introduce participants to tools that can be incorporated into their everyday communication channels—like email—so recruiters can interact with their social networks without a major time commitment or project interruption.”
According to Linda Novak, Director of HR Development for West Penn Allegheny Health System (WPAHS), the onsite format is ideal for bringing new social network users up to speed. “Our novice social media recruiters were able to set up their LinkedIn, Facebook, and Twitter accounts,” Novak said. “Others who already had accounts learned better and more effective methods to use social media for recruiting. There was something for everyone. In addition, Caroline oriented all staff members to the vast array of tools available and made specific recommendations to enhance recruitment at individual hospitals as well as the health system overall.”
Treva Spencer-Dupree, Supervisor of Recruiting and Onboarding for United Water whose recruiting organization took advantage of the program via webinar concurred. I thought the Boot Camp was thorough and very informative. As a utility that is looking to be on the forefront of technology, the camp gave insight to communications and company awareness presented to the masses via the web, she said. To learn more about NAS Social Networking Boot Camp and its entire line of digital recruitment solutions, please contact Caroline Slomski at cslomski@nasrecruitment.com.
NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement and specialized expertise in career websites, onboarding, employee communication and HR metrics. Creating Demand. Delivering Talent. Changing Lives.
NAS and SimplyHired Complimentary Webinar - 7/7 at 2 pm
Posted by Laura McPeck, Director of Total Quality, Business Development
Recruitment strategy consultants from SimplyHired and NAS Interactive will offer tips for maximizing draw from job aggregators, share how HR organizations can maximize the power of these job-centric search engines and the strategies that can put your jobs in front of candidates more efficiently and economically.
If you are interested in attending this complimentary webcast, please register by visiting: http://nasinteractive.com/survey/nas/SimplyHired.aspx
Recruitment strategy consultants from SimplyHired and NAS Interactive will offer tips for maximizing draw from job aggregators, share how HR organizations can maximize the power of these job-centric search engines and the strategies that can put your jobs in front of candidates more efficiently and economically.
If you are interested in attending this complimentary webcast, please register by visiting: http://nasinteractive.com/survey/nas/SimplyHired.aspx
Thursday, July 2, 2009
Hospital Market Analysis Provided by NAS is Critical to Talent Acquisition
Posted by Emily Hargrave, Total Quality Account Manager
Hospital Market Analysis Provided by NAS is Critical to Talent Acquisition
High-demand employment field requires specialized expertise.
High-demand employment field requires specialized expertise.
Cleveland, OH (PRWEB) July 2, 2009 – In today’s economy, one area of growth continues to be healthcare, a field that has its own unique challenges in finding qualified candidates. NAS Insights, the centralized research operation at NAS Recruitment Communications, is an industry leader in providing vital hospital market analysis that helps clients pinpoint hard-to-recruit healthcare talent.
Medical, nursing and allied health openings have very specific qualifications and target applicant pools. By drawing upon the latest U.S. hospital data available from the American Hospital Association, NAS Insights can pinpoint hospitals by geographic location, facility type, services and number of beds, information important for locating targeted positions and candidates. For example, when recruiting for a registered Polysomnographic Technologist in Chicago, NAS Insights can offer a targeted approach by identifying hospitals in the area that have sleep centers.
“Because searching for healthcare talent requires skill-specific recruitment, it is essential for our clients to be thoroughly familiar with the healthcare labor market, including their competition,” said Tracy Wharton, Director of NAS Insights. “ “NAS Insights is able to offer our clients critical data on over 6,500 hospitals across the nation. Keeping on top of changing employment needs and opportunities is so important in today’s marketplace.”
To find out more about how NAS Insights can create a customized hospital market profile to fit your specific needs, please contact your nearest NAS office.NAS Recruitment Communications, part of McCann Worldgroup, delivers best-of-class HR strategy solutions for online and offline candidate engagement and specialized expertise in career websites, onboarding, employee communication and HR metrics. Creating Demand. Delivering Talent. Changing Lives.
Wednesday, July 1, 2009
New Interactive Career Site & Project Launches
Posted by Laura McPeck, Director of Total Quality, Business Development
NAS Interactive would like to announce the launch of several projects during Q2 2009. These sites comprise our most recent client partnerships, and exemplify the variety of clients and industries extending their employment brands into the interactive space.
Barnes-Jewish Hospital Offline Ad Tracker: http://www.joinbarnesjewish.jobs
Freddie Mac Diversity Quick Apply: http://www.freddiemac.com/careers/diversity/join.html
Freddie Mac Event Splash Page: http://www.freddiemacevents.jobs/openhouse
HealthONE career site: http://coloradohealthcare.jobs/
Helzberg Diamonds career site video page http://www.helzberg.com/careers/watch-our-videos.html
Intrepid Potash career site http://www.intrepidpotash.jobs
The North Central Group career site http://www.ncgcareers.com/careershome
NAS Interactive would like to announce the launch of several projects during Q2 2009. These sites comprise our most recent client partnerships, and exemplify the variety of clients and industries extending their employment brands into the interactive space.
Barnes-Jewish Hospital Offline Ad Tracker: http://www.joinbarnesjewish.jobs
Freddie Mac Diversity Quick Apply: http://www.freddiemac.com/careers/diversity/join.html
Freddie Mac Event Splash Page: http://www.freddiemacevents.jobs/openhouse
HealthONE career site: http://coloradohealthcare.jobs/
Helzberg Diamonds career site video page http://www.helzberg.com/careers/watch-our-videos.html
Intrepid Potash career site http://www.intrepidpotash.jobs
The North Central Group career site http://www.ncgcareers.com/careershome
Motivational Quote of the Week
Posted by Laura McPeck, Director of Total Quality, Business Development
"The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack in will."
- Vince Lombardi
"The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack in will."
- Vince Lombardi
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