Wednesday, March 18, 2009

Ad Age Article: Facebook May Be Traffic Driver, but Won't Reap Search Dollars

Posted by Laura McPeck, Director of Total Quality, Business Development

Check out this insighful article from Ad Age regarding “Why Social Media Is Complementary to SEM”.

According to Peter Hershberg, Managing Partner at Reprise Media “SEO may become a bigger factor in maximizing social media's impact in a search environment as the channel begins to mature and find a way to successful monetization through marketing.”

To check out this full article, visit http://bit.ly/m7pmT

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