Thursday, June 4, 2009

NAS Enhances Market Profiling Capabilities

Posted by Laura McPeck, Director of Total Quality, Business Development

Cleveland, OH (PRWEB) June 4, 2009 – NAS Insights, the centralized research operation at NAS Recruitment Communications, continues to improve its ability to assist clients in understanding and evaluating local labor markets by enhancing its market profiling capabilities.

In addition to its already rich library of demographic resources, NAS Insights has added the ability to provide business establishment, employment and in-depth industry information on a variety of geographic levels.

“Demographics help provide foundation information for building strategic recruiting and workforce planning initiatives,” said Tracy Wharton, Director of NAS Insights. “Understanding the local employment dynamics within a recruitment market also gives clients an edge over their competition and helps them make more informed decisions.”

A market profile from NAS Insights encompasses a wide range of demographic variables, such as population figures, age, race, educational attainment, means of transportation to work and commute time, as well as industry employment analysis for states, counties and both large and small metro areas.

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