Posted by Ashley Hedlund, Account Manager
Looking for a competitive edge? Use the customers’ stories to market your company. When a customer reads about how your business helped another customer in need, it can stick in people’s minds and can be more effective than a thousand logos.
Read more about how stories can add oomph to your brand by clicking on the link below to read the Entrepreneur.com article by John Williams.
http://www.entrepreneur.com/marketing/branding/imageandbrandingcolumnistjohnwilliams/article199920.html
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