Cheezhead's Review of the Adidas Employment Brand Strategy

Posted by Kate Wardwell, Director, Business Development

Joel Cheesman, founder of Cheezhead.com, shares his fascinating conversation with Steve Fogarty, Recruiting Captain for Adidas, in a January 15th Cheezhead posting. According to Fogarty, "Employment branding is the single most important recruiting strategy, yet very few organizations have been able to harness its power." Click on the link below to learn more about the forward-thinking employment brand strategy executed by Adidas.

http://www.cheezhead.com/2009/01/15/ved-adidas-branding-one-sole-at-a-time/