Showing posts with label Employees. Show all posts
Showing posts with label Employees. Show all posts

Tuesday, March 24, 2009

Wall Street Journal Article: Employer Branding

Posted by Kristen Doescher, Total Quality Account Manager

The Wall Street Journal brings a great article about Employment Branding to us this week. The article states that, "Companies have long divided consumers into segments. They should do the same with potential -- and current -- workers."

Most people only think about products and services when asked about "branding." But, what about applying those practices and principles to your workplace?

Click here to read the article.